Although I have a great understanding of UX I find my talents lean more towards Interaction Design (UI) and Visual Design. Defining interactions and focusing on how the user interacts with an interface to carry out particular tasks is very rewarding. This involves IA, User Flows, Wire-frames, Storyboards, Interactive Prototypes, User testing  and finally Visual design and animation.

A few years I completed the UXD course at General Assembly and have been an active member of the GA Alumni for my top marked project Fit Fish.

Wireframing & Prototyping

Depending on client I generally like to start wire-frames on paper but generally I jump right into Sketch as i find it extremely quick .

Although I can use Azure I have found I can create highly interactive prototypes much faster with a program called Proto.io. The plugin for Sketch makes it a breeze to cut up your mobile or tablet designs to create a hi fidelity interactive prototype.

Taking these high end prototypes to user testing guarantees a much more realistic result where the testers fell like they are interacting with the real thing instead of just a plain page based prototype like what you’d get from Invision, Flinto or Marvel.

…and no I don’t work or promote Proto.io Ive just had some great results working with their tools.


As a UX /Senior UI Designer my role is very diverse. I can be solving a challenging UX problem one day, create Interactive Prototypes and going to user testing the next, designing the latest way to transfer money from your bank accounts whilst creating the visual designs for mobile/tablet and providing assets and art directing the dev teams.

More info here

BOQ Specialist

BOQ Specialist is a total UX make over from their existing website. The focus was to make it much simpler and easier to use whilst being responsive to all mediums. Based on a Twitter Bootstrap back end it also needed to be maintained by BOQ’s staff. Design guidelines and a component document was also created.

Fit Fish

For Fit Fish I went through the whole UX process myself. From creating the problem statement I conducted interviews and developed real research answers and insights. This research allowed me to create Personas so i could know who to focus my development for.

More info here